Podcast Production and Publishing Ayurveda Resort Mandira

Mandira is a renowned Ayurveda resort located in the spa region of Bad Waltersdorf, Styria. The resort follows a holistic approach, helping its guests achieve greater balance and health through Ayurveda. With the podcast “MandiraTalk – Ayurveda fürs Ohr”, host Christina Drexler offers exclusive insights into her daily life, seamlessly blending traditional Ayurvedic philosophies with modern complementary medical approaches.

Wilde & Partner was entrusted with not only the brand concept, web presence, and traditional PR for Mandira but also the conceptualization and execution of a 10-episode podcast series. The scope of work included editorial planning, the production of a custom jingle, recording and hosting, as well as graphic design, post-production, and podcast hosting. The podcast was recorded in two sessions on-site in Bad Waltersdorf, with renowned podcaster Tom Junkersdorf guest-hosting the first five episodes. For the fifth episode, TV presenter Jule Gölsdorf joined as a guest, adding further prominence to the series.
The podcast was released on all major streaming platforms and integrated into the resort’s website, while being promoted via social media and internal newsletters. This approach allowed Mandira to reach a broad audience of existing and potential guests. The feedback was overwhelmingly positive, with many listeners particularly appreciating the fresh and fascinating insights into the world of Ayurveda provided by the podcast.